Thursday, May 14, 2009

8% of traffic from social sites gets an amazing 8% of its visitors from social sites like Digg, Delicious, Reddit and Stumbleupon, Julian Sambles, Head of Audience Development, has revealed.
The figure explains how the Telegraph is now the most popular UK newspaper site.

75,000 visitors a day

The Telegraph had about 28 million unique visitors in March, which means social sites are sending it almost 75,000 unique visitors a day.
Search engines are responsible for about a third of the Telegraph’s traffic Julian also revealed - or about 300,000 unique visitors a day.
This means the Telegraph gets 1 social visitor for every 4 search ones - an astonishingly high ratio.
You can read more of what Julian said about the Telegraph’s social media strategy here. The statistics were originally given for an article on social sites on FUMSI.


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